Ship your own branded publishing platform instead of configuring another CMS.

Whitewood is an open publishing framework built on RedwoodSDK. Clone it, fork it, customize it, and deploy it directly to your Cloudflare infrastructure.

Deploy WhitewoodExplore the Architecture
Built-in publishing primitivesExtensible block architectureSchema.org supportSitemapsSEO-ready slugsVisual editingComplete source access

Your content system should belong to you.

Your infrastructureYour brandingYour deployment flowYour blocksYour storage strategyYour editorial experience

A publishing framework,
not another locked CMS.

Whitewood gives developers a production-ready publishing system with complete architectural ownership.

No plugin hunting.
No admin panel archaeology.
No opaque abstractions.

Everything is already connected:

RenderingStorageRoutingEditorsSEO primitivesSchemasSlugsDeployment

Fork the codebase and shape it around your own publishing workflow.

Built for modification.

Whitewood is intentionally structured so customization happens in predictable places. The architecture stays understandable even as the system evolves.

db.ts

Want another database? Edit here.

resolvers/

Want another publishing flow? Edit the resolvers.

blocks/

Want branded content structures? Create custom blocks.

render/

Customize the rendering pipeline.

routes/

Define your own URL structure.

storage/

Connect your own storage strategy.

RedwoodSDK foundation
Durable Objects storage
Cloudflare-native deployment
Open source architecture
Extensible rendering pipeline
Predictable customization surface

Visual composition meets structured editing.

Whitewood combines Puck and Lexical into a unified editorial experience. Puck handles page composition through drag-and-drop blocks. Lexical handles rich text editing inside those blocks. Each system focuses on what it does best.

CTA Sections

Drive action with conversion-optimized callouts

Brand Banners

Showcase brand identity through custom layouts

Sponsor Inserts

Monetize with native sponsor placements

Pricing Sections

Present plans with structured comparison tables

Product Showcases

Highlight products in rich editorial formats

Newsletter Capture

Grow your audience with built-in forms

Event Promotions

Promote events with dedicated landing blocks

Editorial Callouts

Draw attention to key editorial moments

Your publishing system becomes a reusable brand engine.

Built for the AI-assisted development era.

Modern coding agents make customization dramatically faster.

Because Whitewood exposes the full architecture clearly, tools like Claude Code, Codex, and similar assistants can help developers:

  • Generate blocks
  • Adapt schemas
  • Modify layouts
  • Extend workflows
  • Reshape the editorial experience

Whitewood is designed to remain understandable by both humans and machines.

Stop configuring.
Start shipping.

Traditional CMS Setup

  • —Plugin ecosystems
  • —Fragile upgrades
  • —Hidden abstractions
  • —Visual builders glued together
  • —Endless configuration
  • —Partial ownership

Whitewood

  • +Forkable source code
  • +Predictable architecture
  • +Deploy-ready stack
  • +Composable blocks
  • +Cloudflare-native
  • +Fully customizable

Deploy directly to your own infrastructure.

Whitewood is designed for developers who want ownership without rebuilding publishing systems from scratch. Deploy on your Cloudflare instance. Keep your workflows. Adapt the internals. Scale your architecture.

No platform dependency.

Deploy to Cloudflare
Terminal
$ pnpm deploy

Open by default.

Whitewood is built for cloning, forking, learning, adapting, and shipping.

The goal is simple:
Nobody should spend weeks assembling a modern publishing platform.

Start from a complete foundation. Make it yours.

Build your publishing platform once.
Shape it endlessly.

Whitewood gives you the foundation.
You decide what grows on top of it.

Deploy WhitewoodView GitHub Repository